WHY BUY FROM NECKER’S JEWELERS? For more than 120 years, Necker’s Jewelers has been the Quad City Area's source for the finest quality and the best prices on loose diamonds, diamond jewelry, and fashion jewelry. Today, we offer many choices that cannot be found anywhere else in our market. We have been voted the #1 Jewelry store since 2004! WHY ARE HAND SELECTED DIAMONDS SO IMPORTANT? From the beginning of Necker's Jewelers, people from Iowa, Illinois, and beyond, have come to us to find the best quality and the best prices on loose diamonds and diamond jewelry. As you shop for your diamond, you'll notice that Necker’s diamonds sparkle more than most. There reason for the BIG difference in our diamonds' brilliance is simple: our high standards of quality, and the way we buy and select our diamonds. HOW DOES NECKER’S BUY DIAMONDS? Every loose diamond at Necker’s Jewelers has been hand selected by our expert Diamond buyers and in-house Gemologist. We search the major markets of the world, eliminating the middle man, and going directly to the major cutting sources. We take full advantage of our many decades of experience dealing directly with major diamond cutters of the world. Our volume buying power and reputation give us a unique advantage and ability to offer you the best value possible. Always hand selected, NEVER online. Most importantly, our diamonds are ALWAYS sourced responsibly! WHY SHOULD I PURCHASE A NECKER’S DIAMOND? All Necker’s Jewelers diamonds are hand picked by our diamond experts and then carefully graded for color, perfection, finish, and proportion. To ensure our high quality standards are maintained, each diamond is graded not once - but twice - before it is made available for sale. Necker’s Jewelers diamonds must also pass our rigid standards for cut before they are chosen. Fewer than 3% of diamonds in the world pass Necker’s test! We encourage you to shop and compare. The proof is in the sparkle, and you will be able to see the difference that a quality Necker’s Jewelers diamond makes. IS NECKER’S JEWELERS HOME TO THE WORLD’S MOST PERFECTLY CUT DIAMOND? YES! Necker’s Jewelers is one of the few chosen jewelers to have the World’s Most Perfectly Cut Diamond: Hearts On Fire. Hearts On Fire Diamonds: Any diamond will light up a woman's eyes, but only one will set her heart on fire! That's because no other diamond has the bright, colorful and sparkly appeal of an authentic Hearts On Fire diamond. Every single Hearts On Fire diamond is precisely cut to create unequaled beauty. As The World's Most Perfectly Cut Diamond, Hearts On Fire always optimizes all the classic elements of diamond beauty: brilliance, dispersion, and scintillation. Other diamonds may be well-cut or even "ideal", but Hearts On Fire is truly superlative. It is the first and only brand of diamonds cut to the highest level of perfection--every diamond, every time. Hearts On Fire Dream Diamond: Dream® is the only fancy-shaped diamond designed to meet the standards set by Hearts On Fire. Dream displays true brilliance, fire and sparkle – the classic elements of diamond beauty, all in a square frame. Only a few dozen master diamond cutters in the world have the skills necessary to cut the Dream diamond. In fact, its unique performance and design are so exceptional that The Dream Diamond was granted a U.S. Patent. The bottom facets of Dream match those of the round-cut Hearts On Fire diamond, giving you the ultimate intensity and brilliance. WHAT ARE THE 4C’s? Cut The true beauty of a diamond can never be seen until it is properly cut and faceted. The angle between any two facets must be accurate to within very small tolerances to bring out the full fire and brilliance. Symmetry and polish are also critical to the sparkle in a diamond. Potential Necker’s Jewelers diamonds must pass our rigid standards for cut before they are chosen. Fewer than three-percent pass the test! Color This refers to the body color or interior color, not the surface rainbow of reflected light. Unlike most diamonds which have a slight tinge of yellow color, a Necker’s Jewelers diamond that falls within our color range of exceptional white or fine white is truly rare, and exhibits a clarity of true white color and sparkle seldom seen today. Clarity This is the degree to which the diamond is free of inclusions and impurities--often referred to as, feathers, included crystals, clouds, or carbon spots. Our diamond experts will explain the differences, and why the typical Necker’s Jewelers diamond falls in the upper ranges of clarity and how that results in greater sparkle! Carat Each diamond is accurately and meticulously measured by carat weight. 100 points equals one carat, therefore 50 points equal exactly one-half carat, or .50 carat. It is important to note that due to the extreme rarity of larger diamonds, as the diamond size gets larger, the price per carat increases at a much greater rate. For example, a one carat diamond of equal quality to a one-half carat diamond will cost three or four times as much, rather than twice as much! IS WORKING WITH AN INDEPENDENT JEWELER EXPENSIVE? Working with Necker’s Jewelers will save you money! At Necker’s we don’t charge a fee to help you customize a one of a kind masterpiece. We will make sure that what you select will be appropriate, well made, aesthetically pleasing, and will create a one of kind moment--all while working with your budget! As professionals, we will guide you step by step through the process, saving you time and money. Also because we hand select all of our diamonds and merchandise, we are able to pass on savings that a non-stocking store can’t offer. Our buying power and dealer status with the finest brands in the business give us a competitive cost advantage. WHAT IF I DON’T LIKE WHAT IS BEING SHOWN TO ME? Great, you have an opinion! In fact, yours is the most important opinion! Let us know what you like or dislike and we will keep working until we have something you love. As Designers, we know that your jewelry should reflect your personal taste and personality. It is our job to provide a masterpiece that reflects you. This process can sometimes take a few attempts, but we are committed to getting it right so you have the perfect piece! WHY IS IT IMPORTANT TO GIVE MY NECKER’S DESIGNER A BUDGET? This can be tricky because it is sometimes difficult for you to know how much jewelry can cost. We work in jewelry every day and we have a feel for what things cost and can share this in our “discovery process”. As with all purchases, prices vary widely for different levels of quality and embellishment. It is important to think about what you are willing to invest so that effort is not expended on your part designing a masterpiece or selecting a perfect piece that is outside of your price range. We can create or select a high quality masterpiece with almost ANY BUDGET! WHAT IF I REALLY DON’T KNOW WHAT I LIKE? This happens more often that you think. Sometimes when you get exposed to the multitude of options, styles, and prices, you become totally uncertain. Our job is to help you discover what you like. We do this by listening and showing you options. HOW LONG DOES IT TAKE TO CREATE A CUSTOM MASTERPIECE? Order lead times vary by manufacturer, but it generally takes about 3 to 6 weeks to complete. Add time to go through the selection process with your Designer. If you are in need of things quickly, in stock items can be purchased almost immediately. Many customers utilize a combination of in-stock merchandise and special ordering or customizing to complete their masterpiece. Necker’s expert Designers will help you through this process! I HAVE MANY EXISTING PIECES OF JEWELRY THAT I WANT TO KEEP, IS IT POSSIBLE TO USE THESE IN A NEW DESIGN? We are very sensitive to your possessions. The things you want to keep are always a prime consideration. In almost every case, we work with a blend of old and new to create a look that is distinctively yours! I CAN’T AFFORD TO DO EVERYTHING I WANT RIGHT AWAY, CAN YOU HELP ME PRIORITIZE? Most people will need to develop a plan, especially for bridal purchases. One of the benefits of working with Neckers is that we can help you formulate a plan. Necker's also offers unbeatable financing & layaway options! HOW DO I SELECT A DESIGNER TO WORK WITH? Necker’s Jewelers Designers have an average of over 8 years of tenure at Necker's. We work as a team, and often collaborate with others on our staff, to share expertise. You can view our Staff Bios on the "Meet Our Team" page under "About Us", then call or come by and meet them in person. If for any reason, and at any time, if you feel that the “chemistry” is not working, we want to assist you in selecting a new designer--no questions asked, no feelings hurt. If you have particular needs, Senior Management is available to discuss your needs and assist in recommending a particular Designer to complete your masterpiece.